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The very best TV commercials are masterpieces of the art, 30- or 60-second films that make us rethink our attitudes towards a certain brand, product or service. Whether selling the latest Nike sneaker or raising awareness about the danger of speeding, a commercial must communicate its message in under a minute, and only the sharpest creative minds achieve the perfect balance of entertainment, information and emotional impact. This book-and-DVD package gathers the world's best commercials of recent years. Over 80 commercials featured in the book are included on the DVD.
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Flexicover with DVD. 384 pages.
H 9.80” W 7.70”
It’s hard to imagine that publishing juggernaut TASCHEN began life as an 18-year-old’s comic book shop. Founded in 1980 and still helmed by Benedikt Taschen—an art lover who believes in the democratization of the art-book market—TASCHEN is now a worldwide leader in art book publishing, best known for its superb subject choice, text, design, and high-quality printings.