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Basic is a series about the basic disciplines of graphic design, with many examples in each area. The first installment in the series is about Logos, and earlier books focused on Packaging, Corporate Identity, Brochures, and Promotions. This new volume, Basic Sign, explores the importance of signage and its application in various settings. The book is organized by type of environment, including urban, healthcare, corporate, cultural, event, and commercial. Within each category, you will find projects that show innovative and creative use of signage.
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Paperback with flaps. 328 pages.
H 7.50” W 7.50” D 0.98”
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