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Reflecting the full spectrum of today’s most important design trends, the examples featured in Introducing: Visual Identities for Small Businesses focus on graphic identities for small, creative companies and decidedly communicate that innovative visual concepts do not depend on a large budget. In fact, the work in this book is testament that certain limitations can be beneficial to conjuring original and effectively executed creative ideas.
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Edited by R. Klanten and A. Sinofzik. Hardcover. 256 pages. Full color.
W 8.27” H 10.24”
Founded in Berlin in 1995, Gestalten is best known for more than 400 books that document and anticipate vital movements in design, illustration, architecture, and typography as well as urban and contemporary art. Gestalten publications are sold in almost 100 countries through bookstores and museum shops, as well as in specialty and concept stores.