Reflecting the full spectrum of today’s most important design trends, the examples featured in Introducing: Visual Identities for Small Businesses focus on graphic identities for small, creative companies and decidedly communicate that innovative visual concepts do not depend on a large budget. In fact, the work in this book is testament that certain limitations can be beneficial to conjuring original and effectively executed creative ideas.
Edited by R. Klanten and A. Sinofzik. Hardcover. 256 pages. Full color.