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When it’s time to design a logo, this is the only reference book a designer will ever need. Covering everything about logos—from color to symbols to type—popular design author Jim Krause breaks the process down into manageable sections, providing a smart, systematic approach to this crucial branding element.
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Hardcover. 298 pages.
W 8.10” H 8.20”
Founded in 1985, the HOW brand began with an award-winning print magazine, and has since grown to include an impressive fleet of beautifully designed HOW Books, as well as a host of products, events, and websites created to serve the creative needs of graphic designers—whether they work for design firms, in-house creative departments, or their own studios.
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